Logos help to communicate all the required information about your company. Style signs that are linked with the organization can help communicate data quite easily. You can incorporate “dog whistle” signs to the more complex side, which only your target audience knows. You may add a simple tagline just to indicate what you are doing if you want to go a little more abstract with the kind of logo. It’ll surely be the perfect way for you to kill two birds with one stone, while custom designing the logo.